Create impact at your wedding with a floral installation

Pinterest and Instagram are stuffed full of ideas for using wedding florals for incredible, impactful decor. However, flowers are expensive, whoever you are, and whether you have a flower budget of £4000 and £40,000, it's always sensible to think strategically about where to spend your money, to create impact. The key to this, is using a floral installation.

Location

The first thing to decide is where you'd most like to create a "wow" factor. The most common areas are:

• an entrance, e.g. into a church or marquee

• the ceremony space

• dining tables

• ceiling space

• a 'photo fun' area

Flower pillar

Avington Park wedding

Barford Park tree installation

Your priorities

When deciding where to focus your florals, things to consider include:

• Are photographs important to you? You may wish to focus on the ceremony space.

  
  

• Is the dining experience of your guests particularly important to you? You may wish to focus on your table scape.

  
  

• Are you having your reception in a marquee, sailcloth, glasshouse or tipi? You may want to use hanging florals to break up the space and add warmth and design.

  
  

• Would you like to hit your guests with an immediate "wow" to set the tone for the whole day? Entrance flowers get the day off to a bang.

  
  

• Is a key space already highly decorative, or does it need personalisation and impact?

Marquee entrance arch

Kingsettle stud flower cloud

Avington park aisle of meadows

Types of installation

"The Frame"- this is an installation that is particularly impactful in portrait photos. It can range from an arch outside a church, to an immersive photo space.

"The Hanger"- this is an installation that is dependent upon existing fixings or mechanisms to enable florals to be hung in a ceiling space. This is particularly effective in high roofed spaces, such as marquees and barns.

"The Tablescape"- this is where florals are used to create an immersive dining experience, and flowers may be used alongside herbs, fruits and even vegetables for a memorable impact on all the senses.

"The Aisle"- this is an aisle or walkway of flowers to give a sense of journey and progression. This can work well for the drama of the ceremony procession, or to create a transition from one key space to another.

"The Cluster"- this is an array of arrangements that, individually, may not be particularly substantial, but are used collectively to create a big impact. These can include meadows, baskets, churns, urns, plinths etc. They tend to be very versatile and transportable and could be used to create a ceremony display and subsequently be reused for a cake display or top table backdrop.

Whiteparish Church floral arch

Top table meadow

At Fig & Bramble, we will always provide advice on installations that is tailored to your venue, priorities and budget.

To include an installation in your wedding design, we typically recommend that you have a minimum overall flower budget of £3,000. However, there's always the option of focusing your budget on one key area, and compromising in other areas, get in touch to see what's possible for your dream day.